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DentalAdvisoryBoard.com is sponsored by
DataZone Research & Consulting, Inc. DataZone specializes in developing
tools to conduct research with low-incidence and hard-to-reach groups,
such as medical professionals, veterinarians, financial advisors, technology
decision-makers and other targeted business audiences.
Our goal is to help businesses get the information they need to support
critical business decisions while providing research participants an interesting
and rewarding survey experience. Applications include market segmentation
and profiling, product development and testing, creative tests and attitude,
opinion and behavior assessment and tracking.
Robin Wedewer
Robin Wedewer is co-founder of DataZone Research & Consulting and
leads the firms client service and research efforts.
Robin has 20 years experience planning and executing major strategic planning
and research projects. She began her research career in the advertising
business, where she conducted research to support large-scale marketing
efforts. She has worked with St. John & Partners and was the director
of research at The Robin Shepherd Group in Jacksonville, Florida. Robin
is also a senior associate with Tecker Consultants, specializing in research
and strategic planning for associations and not-for-profit organizations.
Robins diverse roster of clients has included Pfizer, the American
College of Prosthodontists, AT&T Universal Card Services, the Guide
Dog Foundation, New York State Telecommunications Association, Counselors
of Real Estate, the World Golf Hall of Fame.
Robin graduated from Mary Washington College, Fredericksburg, Virginia,
and pursued graduate studies in research and communications at the University
of Maryland. She has also attended the A.C. Nielsen Burke Institute for
quantitative research studies and focus group moderation. She is a member
of the Marketing Research Association and the Society of Competitive Intelligence
Professionals.
She can be reached from our contact form.
Rebecca Hart
Rebecca is co-founder of DataZone Research & Consulting and is responsible
for the firms respondent recruiting and panel maintenance.
Over the past decade, Rebecca has worked with numerous major corporations,
including Discover Card, IBM, Merial and McDonalds. She worked in the
integrated communications group at DDB Needham, which was named Agency
of the Year by Advertising Age. There she managed sponsorships, sales
promotions, business-to-business communications, public relations and
direct mail activities for clients. Before that, she worked with the ATP
Tour (the mens international tennis tour) and IBM Sports coordinating
a variety of international sponsorship and communication activities.
Rebecca has won numerous public relations awards, including the 1997 Dick
Pope All-Florida Golden Image Award for the best public relations campaign
in the state of Florida, and she is accredited through the Public Relations
Society of America. Rebecca is very active in the professional community,
as President of the North Florida Chapter of the Public Relations Society
of America (PRSA) and also a board member of the National Speakers
Association (NSA).
She can be reached from our contact form.
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